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Marketing Operations Specialist

Richmond Hill, ON, Canada

Job Type

Full Time

Workspace

Hybrid

About the Company

Will and Co is a boutique fitness studio located at Leslie & Hwy 7 in Richmond Hill. We specialize in high-quality personal training, 1-on-2 sessions, and small group fitness classes. Our mission is to provide purposeful, personalized, and community-centered training experiences. Our team culture is professional, warm, and growth-driven.

About the Role

Job Responsibilities

  • Manage daily content and operations across digital platforms (e.g., official website, Xiaohongshu, Instagram)

  • Assist with planning and executing brand marketing campaigns (e.g., grand opening, seasonal promotions, member events) 

  • Track and analyze user data and engagement to optimize content strategy

  • Oversee paid advertising budgets and performance tracking

  • Help build partnerships with local influencers, gyms, and businesses

  • Provide regular reports and insights to the team


Expected Salary Range: 42k – 60k


Additional Benefits

  • Flexible schedule with hybrid working options

  • Free gym membership and access to fitness classes

  • Opportunity to grow with a young, dynamic brand from the ground up

Requirements

  • Background or experience in marketing, communications, or digital content creation

  • Passion for fitness/wellness content; experience in social media or community operations is a plus.

  • Proficiency in basic design tools (e.g., Canva) and knowledge of platform algorithms

  • Self-motivated, detail-oriented, and a strong communicator

  • Fluency in both English and Mandarin preferred (for bilingual content creation)

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